Client-owned account setup

Google Ads onboarding

Give access without giving away ownership: Customer ID, manager-link acceptance, billing, verification, and conversion tracking setup.

Need from client

Customer ID

The 10-digit Google Ads Customer ID lets TCM send a manager-account link request.

Client keeps ownership

Billing stays theirs

The account history, payment method, spend, and data remain in the client account.

Common blocker

No admin user

Only an admin can accept manager requests or complete some verification steps.

Access flow

Fastest path to Google Ads access.

Use manager linking where possible. Direct user access is a fallback.

  1. Send the Customer ID
    Open Google Ads and copy the Customer ID from the top account bar. It usually appears as 123-456-7890.
  2. TCM sends a manager-account request
    After we receive the Customer ID, we send a link request from our Google Ads manager account.
  3. Client accepts the request
    In Google Ads, go to Admin > Access and security > Managers. Accept the pending request from The Contractors Marketing.
  4. Confirm billing and verification
    Make sure the client payment method is active and the correct admin can complete advertiser verification if prompted.
  5. Connect measurement
    Grant access to GA4, Google Tag Manager, Search Console, Google Business Profile, and Local Services Ads when applicable.
Checklist

Access and data checklist.

Gather these before the kickoff call.

Ads account

Google Ads

  • Customer ID
  • Current admin email
  • Billing status
  • Suspension or verification warnings
  • Current campaigns and monthly spend
Measurement

Tracking assets

  • GA4 property access
  • Google Tag Manager container access
  • Search Console property access
  • Landing page domain/DNS access
  • Google Business Profile access
Copy/paste

Message to send the client

Please send us your Google Ads Customer ID. After we send the manager-account link request, open Google Ads, go to Admin > Access and security > Managers, and accept the pending request from The Contractors Marketing. Please do not send passwords. Also confirm who has admin access for billing and advertiser verification.